AURUM is a Swiss fitness franchise, specializing in supervised, technology-based high-intensity strength training. The AURUM training method is highly effective and requires minimal time. They provide a premium customer experience, both digitally and in the studio. This has made them the market leader in the fast-growing niche market of health training and longevity.
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I have embarked on a venture with AURUM to enhance their landing pages' UI/UX, aiming to boost their conversion rate. This partnership has since then developed into many different fields involving both business, project management and design skills.
My main focus is to increase customer happiness and improve the AURUM signup experience by working closely with the marketing department.
Since about 12 months now I have worked on many different challenges to test, validate and implement new digital solutions.
- Studio LPs
- Pricing pages
- Studio location finder
- Email templates
- become a franchisee LPs